Wednesday, March 26, 2008

SHERYL LEE RALPH JOINS THE CAMPAIGN TO SEND ‘TEAM JAMAICA ON THE ROAD TO BEIJING’

Athletic support agency Team Jamaica Bickle is pleased to announce that award-winning actress Sheryl Lee Ralph has joined the ‘Team Jamaica on the Road to Beijing’ campaign to raise funds for Jamaican high school athletes participating in the annual Penn Relays Competition in Philadelphia, and Jamaica’s track and field athletes competing in the XXIX Olympics in Beijing.

“Sheryl Lee Ralph has always been a strong supporter of many social and entertainment related causes in Jamaica and the Caribbean, as well as the United States,” states Team Jamaica Bickle founder Irwine Clare. “TJB heartily welcomes her endorsement of this campaign, and thanks her for making this very meaningful commitment.”

Ralph, a Tony award-nominated actress and singer of Jamaican decent, will be joining Jamaican-American international model Camille McDonald, as a spokeswoman for the ‘Team Jamaica Bickle on the Road to Beijing’ campaign.

The ‘Team Jamaica on the Road Beijing’ Reggae Charity Concert, presented by TJB in association with VP Records, will be the campaign’s first major fundraising event. Set for Sunday, April 20th at the Walt Whitman Theater at Brooklyn College, renowned Lover’s Rock crooner Richie Stephens, and new Roots sensations Etana, Duane Stephenson, and Jah Melody are among the event’s featured performers.

“Team Jamaica Bickle and VP Records are challenging more of our A-list Reggae entertainers to give back to Jamaica by raising funds to give our athletes a chance to represent ‘brand Jamaica’ at the 26th Annual Olympic Games in Beijing, China this August,” Clare states.

Endorsed by BET Networks, the staging will be aired on BET and BETJ this spring.

With a fourteen year history of providing educational and athletic assistance to promising Jamaican high school athletes competing at the annual Penn Relay competition in April, this year Team Jamaica has also vowed to financially assist Jamaica’s qualifying track athletes set for the Olympics in China this August. All donations will be made in the memory of Jamaican track and field legend, Olympic gold medalist Herb McKenley.

Major corporate sponsors of the ‘Team Jamaica on the Road to Beijing’ Campaign include Victoria Mutual Building Society, Grace Foods, Jerk Q’zine, Vincent Hosang Family Foundation, Western Union, Digicel, Jamaica National, TransContinental Shipping, Dennis Shipping, the Union of Jamaican Alumni Associations, and the Door Restaurant. Community partners include JAMPACT and Jamaica Organization of New Jersey.

Media supporters for the ‘Team Jamaica on the Road to Beijing’ Reggae Charity Concert include BET, Irie Jam Media, Link Up Media, Caribbean Lifestyle Magazine (CLM), Caribbean World News Network, and a host of other independent broadcasters.

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